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Snuffle Mats

Enter the snuffle mat! These fun, interactive food game toys are taking dogdom by storm.
Your dog needs one if he gobbles his food down too quickly or needs to burn off some nervous energy and alleviate boredom. And you may just find, that once you start using a snuffle mat for not only hiding treats, but also to feed your dog his meals, it will soon become a favorite in your doggy toolkit.

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What is a snuffle mat?

Snuffle mats are commercially available in every conceivable colour combo, size, and
configuration you can imagine. It consists of fleece fabric strips tied onto a rubber mat with
holes in it. You hide the treats or kibble inside the curly folds of the strips and where the
fleece strips join the top side of the rubber mat.

Snuffle mats smartly combine a scenting game with mental stimulation for your dog. With an
extraordinary sense of smell up to 100 million times more sensitive than humans, your dog's
nose is a work of art! Dogs noses know no bounds and your dog's world revolves around
aroma, from the messages she receives from sniffing the ground more than 33 percent of
her waking hours — and other places we find inappropriate, but guide her next move — to
the food she eats.

Having to hunt for her food like her ancestors and think how she
can outsmart this fluffy thing that's packed with goodies is like
doggy nirvana! And your dog's enthusiasm for the snuffle mat is
contagious. You'll marvel at how adept she is in finding a treat or
kibble and quickly moving on to the next, and the next in short

Snuffle mats are not a huge learning curve for your dog, or you,
but there are a few things to consider and tips that make the game and mealtime tons of fun
for him. Remember, variety is the spice of life — for dogs, too! First, the treats need to be
extra tasty to pique his interest, and change them up each time you play, to keep his
interest. The last thing you want is for the game to become boring.
When you introduce your snuffle mat to your pup, just drop a couple of treats on top — don't
hide them. Then say your dog's name followed by "find it" or something similar. When your
dog finds and eats them, praise him, then have him sit still and wait while you load the mat,
hiding each treat or kibble in between the fluffy folds of the strips right at the base where the
strip meets the mat, plus sprinkle a few on top he can see and eat without any effort, before
he hunts for the others that he can only smell.

Additional information

Snuffle Mat Size

Small (30x18cm), Large (50x45cm)


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